In advance of West Coast Produce Expo (May 9-10, Palm Desert, Calif.) Vanguard International has provided an update on new grape varieties expected next season in addition to further investments in its Vanguard Challapampa packing house in Ica, Peru.
“Our new varieties offer consumers great taste with large, crispy, and crunchy berries,” says Dirk Winkelmann, Business Development Officer, Vanguard Direct. “For retailers and wholesalers, these new varieties have ignited excitement in the category creating merchandising opportunities. For consumers, we are providing them with a wider range of grape options available for purchase and providing them with the opportunity to realize just how delicious a grape can be.”
In addition to the new varieties, Vanguard has continued to invest in its Ica, Peru packing house, including moving from single to multiple shifts for the upcoming season to accommodate the increased volume of grapes being packed and shipped.
“With all these new varieties, you want to ensure their utmost freshness,” says Gene Coughlin, Vice President Sales, Vanguard Direct. “The packing house gives us the capability to temperature control the grape reception area which means that the team gets the fruit out of the field and into a controlled environment quickly.” Additional upgrades include installing an automatic banding machine for the pallets and expanding systems and inventory to accommodate packing for non-related growers.
The selling and marketing of grapes grown on Vanguard’s Peru ranches is handled by Vanguard Direct, which represents the Vanguard International Group in North America. Vanguard Direct is proud to commit to the campaign message “We own it”, taking great pride in ownership of our ranches and pack house.
New varieties will include:
About Vanguard International
Founded in 1991, Vanguard is a leading global vertically-integrated fresh fruit growing, packing, marketing, and sales organization headquartered in Issaquah, Washington, USA, with branch offices in Wapato, Washington; Bakersfield, California; Lima, Peru; Ica, Peru: Santiago, Chile; Stellenbosch, South Africa; Shanghai, China; Taipei, Taiwan; Kuala Lumpur, Malaysia; Jakarta, Indonesia; and Madrid, Spain.